Recent Posts

Apr 18, 2018

Digital Advertising Is Hot -- Ignoring That Fact Is Not

We’ve been headed here for a while. But 2017 was the year it officially happened: Advertisers are ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Apr 11, 2018

Cord-Cutting: What Local TV Stations Need to Know

Television is a captivating medium for video advertisers looking to target local consumers. It ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Apr 05, 2018

Looking for an office with an ocean view? You might want to check us out.

We are happy to announce that we have recently moved our office to a new location with more space ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Mar 28, 2018

From Smartphone-Obsessed to Your New Customer: Why Mobile Advertising Matters

Did you know that Americans are now spending five hours per day on mobile phones? Chances are high ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Mar 14, 2018

ZypMedia Partners with Tru Optik to Power Local Advertisers

According to BIA/Kelsey, in 2017, around 67% of TV advertising in the U.S. was from local ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Mar 08, 2018

8 Reasons Why ZypMedia is a Smart Career Move

There's nothing like the energy of a startup--where everyone brings their own unique skills, ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Feb 26, 2018

Valentine's Day: By The Numbers

Love it or hate it, Valentine’s Day is too huge for digital advertisers and marketers to ignore. It ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Feb 21, 2018

2018 Digital Advertising Facts to Influence Your Digital Strategy

With the ever-changing digital landscape, we need to quickly adapt to the trends in the industry at ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Feb 12, 2018

7 Tips to Help You Get the Most Out of Your Digital Ad Campaigns

Digital advertising is a significant component of modern marketing strategies. If you’re not ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.
Jan 29, 2018

40 Must-Know TV and Digital Video Advertising Definitions

If you are new to digital advertising, understanding the complex jargon that dominates the industry ...
Amrita Hemdev
Amrita is an inbound marketer. She studied marketing and project management at UC Berkeley and proceeded to work in a fast-paced, digital advertising tech startup, with a goal of increasing brand awareness. She is currently the Content Marketing Coordinator at ZypMedia. Passionate about digital marketing and having five years of experience in this field, she also started her digital marketing and creative agency, Sociato, based in India.

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