Recent Posts

Jan 24, 2019

TV Is Changing. Its Relevance Is Not.

It is undeniable that the TV landscape is vastly different today compared to a decade ago. The ...
Jan 16, 2019

6 Digital Video Trends for 2019 That Can’t Be Ignored

The digital video landscape that consists of TV and over-the-top (OTT) continues to evolve as ...
Jan 07, 2019

3 Resolutions to Kick Off Your Digital Advertising in 2019

Trying to figure out what your New Year's resolutions should be for this year? If you're in the ...
Dec 19, 2018

Celebrating a Remarkable Journey and Setting Our Sights on 2019

One of our core values at ZypMedia is to “celebrate and enjoy the journey,” and we’ve certainly ...
Dec 12, 2018

The Digital Advertising Trends That You Need to Know for 2019

2018 has been another big year for advertisers, marketers, media companies, publishers, and ad tech ...
Dec 05, 2018

2018 Thanksgiving Weekend in Review

Consumers embraced 2018 online holiday shopping with enthusiasm starting on Thanksgiving Day and ...
Nov 28, 2018

Your Holiday Digital Advertising Guide for December Success

The December holiday season is right around the corner. How are you planning to reach your desired ...
Nov 14, 2018

Quick Guide: Difference Between OTT and Linear TV Advertising

Over-the-top (OTT) is redefining the concept of TV. According to a recent estimate by eMarketer, ...
Nov 07, 2018

TV’s Landscape Is Evolving, and Local TV Advertisers Need to Adapt

Do buyers and sellers of local TV advertising need to worry about the growth of Connected TV (CTV) ...
Nov 01, 2018

We’ve Just Raised Series C Funding And We’re Looking Local

It’s another big day for all of us at ZypMedia — and more importantly, for media companies. We’re ...
Oct 29, 2018

‘Tis the Season to Advertise: 2018 Holiday Campaign Strategies For a Brighter Season

The holiday season is the busiest shopping period of the year. Consumers are sleuthing for deals, ...
Oct 17, 2018

5 Reasons Why You Should OTT This Holiday Season

It’s about to be the most wonderful time of the year again — and that goes for your digital ad ...

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