Recent Posts

Jul 18, 2018

5 Digital Advertising Insights to Grow Your 4th of July Marketing Strategy

Before the end of June, businesses in the U.S. get decked out in red, white and blue stripes and ...
Jul 11, 2018

3 Key Digital Video Takeaways You Need to Know in 2018

It’s no secret that the U.S. digital video advertising industry is growing even faster than ...
Jun 20, 2018

Search vs. Display Advertising: Which One Is the Key to Unlocking Your Best ROI?

Digital advertising is acutely diverse. You have multiple ad formats to choose from and myriad ways ...
Jun 06, 2018

Heat Up Next Year’s Sales with Memorial Day 2018 Insights

After a long winter, Memorial Day weekend was finally here, and it brought the heat. In addition to ...
May 31, 2018

OTT and VOD: How to Tell Them Apart

Over-the-top (OTT) has become the new industry standard as pay-TV providers adapt to new customer ...
May 23, 2018

Mother's Day 2018 Digital Advertising Insights We Love

Mother’s Day makes up the holiday trifecta for retail marketers, with shoppers in the month of May ...
May 16, 2018

To Geofence or Geotarget -- That’s the Question

There's no bigger advertising fail than seeing an ad for ski equipment on a hot sunny day in ...
Apr 25, 2018

Beyond Jargon: Untangling Ad Impressions and Reach

Is your business working toward better brand awareness and getting leads? Are you doing everything ...
Apr 18, 2018

Digital Advertising Is Hot -- Ignoring That Fact Is Not

We’ve been headed here for a while. But 2017 was the year it officially happened: Advertisers are ...
Mar 28, 2018

From Smartphone-Obsessed to Your New Customer: Why Mobile Advertising Matters

Did you know that Americans are now spending five hours per day on mobile phones? Chances are high ...
Feb 26, 2018

Valentine's Day: By The Numbers

Love it or hate it, Valentine’s Day is too huge for digital advertisers and marketers to ignore. It ...
Feb 21, 2018

2018 Digital Advertising Facts to Influence Your Digital Strategy

With the ever-changing digital landscape, we need to quickly adapt to the trends in the industry at ...

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